SEO

SEO vs Social Media graphics

SEO vs. Social Media – Which One Should You Focus On First?

There are many considerations for any business when it comes to choosing how they want to market their company. One of the most important is whether or not you should invest in SEO (search engine optimization) or social media marketing. This article will discuss which one you should focus on first and why, as well …

SEO vs. Social Media – Which One Should You Focus On First? Read More »

What exactly is content marketing? What are the benefits of content marketing. We've defined content marketing.

What Exactly Is Content Marketing and What are the Benefits?

Let’ discuss what exactly is content marketing and why every business needs to utilize it. We’ll also talk about how to create engaging content for your brand, as well as setting goals for a successful campaign. Lastly, we’ll go over the benefits of using this strategy in your overall digital marketing roadmap. What Exactly is …

What Exactly Is Content Marketing and What are the Benefits? Read More »

What is a website audit

What Is A Website Audit and Why Do I Need One?

You might be surprised at what a site audit reveals about your website… Saying the internet is a busy place is an understatement.  As of January 2021,  there are over 1.83 billion websites on the Internet and it continues to climb higher. With all of these websites competing to stay relevant with the search engines, …

What Is A Website Audit and Why Do I Need One? Read More »

What is local search engine optimization and why does it matter

What Is Local Search Engine Optimization and Why Does It Matter?

The general consensus among marketers is clear. While 86 percent of them believe that their goals are harder to accomplish during the ongoing pandemic, the majority also agree that search engine optimization can help make their tasks a little easier. However, small businesses will benefit from taking the extra, more specific step toward local search engine optimization. This article examines the concept of …

What Is Local Search Engine Optimization and Why Does It Matter? Read More »

Google New Nofollow Link Tags

Google’s New Nofollow Link Tags – Nofollow 2.0

Have you heard about Google’s new nofollow link tags?   Google just introduced new link attributes that affect how links are calculated.   The SEO industry is calling this change “NoFollow 2.0” because the changes are specifically for the nofollow attribute.   In this article, let’s go over what it is and how it may affect …

Google’s New Nofollow Link Tags – Nofollow 2.0 Read More »