SEO

Schema markup benefits for local seo - rendering of how schema markup looks in Google Search

Explore the Benefits of Schema Markup and How It Can Enhance Local Search Results

In the ever-evolving landscape of digital marketing, businesses continuously seek innovative ways to stand out in search results. One such powerful but often underutilized tool is schema markup. Particularly for local businesses looking to improve their online presence, understanding and implementing schema markup can be a game-changer. This article delves into what schema markup is […]

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seo and website case study

Marketing Research Firm Website + SEO Case Study

Marketing Research Firm Website + SEO Case Study As the world stirred from its pandemic-induced hibernation, a Cincinnati-based Market Research & Strategy firm found itself striving to regain its previous vitality. In pursuit of a solution to their challenges, the company’s founder sought to update the website to align more closely with their brand and

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Online Reputation Management Myths

The 5 Biggest Myths About Online Reputation Management: Debunked!

Small business owners often wonder if online reputation management (ORM) is worth the time and effort. After all, it seems like a lot of work to try to control what people say about your business on the internet. But ORM is not only worth the time and effort, it’s essential for any business that wants

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SEO vs Social Media graphics

SEO vs. Social Media – Which One Should You Focus On First?

There are many considerations for any business when it comes to choosing how they want to market their company. One of the most important is whether or not you should invest in SEO (search engine optimization) or social media marketing. This article will discuss which one you should focus on first and why, as well

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What exactly is content marketing? What are the benefits of content marketing. We've defined content marketing.

What Exactly Is Content Marketing and What are the Benefits?

Let’ discuss what exactly is content marketing and why every business needs to utilize it. We’ll also talk about how to create engaging content for your brand, as well as setting goals for a successful campaign. Lastly, we’ll go over the benefits of using this strategy in your overall digital marketing roadmap. What Exactly is

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