SEO

What exactly is content marketing? What are the benefits of content marketing. We've defined content marketing.

What Exactly Is Content Marketing and What are the Benefits?

Let’ discuss what exactly is content marketing and why every business needs to utilize it. We’ll also talk about how to create engaging content for your brand, as well as setting goals for a successful campaign. Lastly, we’ll go over the benefits of using this strategy in your overall digital marketing roadmap. What Exactly is …

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What is a website audit

What Is A Website Audit and Why Do I Need One?

You might be surprised at what a site audit reveals about your website… Saying the internet is a busy place is an understatement.  As of January 2021,  there are over 1.83 billion websites on the Internet and it continues to climb higher. With all of these websites competing to stay relevant with the search engines, …

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What is local search engine optimization and why does it matter

What Is Local Search Engine Optimization and Why Does It Matter?

The general consensus among marketers is clear. While 86 percent of them believe that their goals are harder to accomplish during the ongoing pandemic, the majority also agree that search engine optimization can help make their tasks a little easier. However, small businesses will benefit from taking the extra, more specific step toward local search engine optimization. This article examines the concept of …

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Google New Nofollow Link Tags

Google’s New Nofollow Link Tags – Nofollow 2.0

Have you heard about Google’s new nofollow link tags?   Google just introduced new link attributes that affect how links are calculated.   The SEO industry is calling this change “NoFollow 2.0” because the changes are specifically for the nofollow attribute.   In this article, let’s go over what it is and how it may affect …

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5 Common SEO Mistakes That You Are Probably Making Featured Image

5 Common SEO Mistakes (You Are Probably Making)

Let’s talk about some common SEO mistakes most new website owners and bloggers make.  Even some experienced bloggers make these SEO mistakes. What is SEO? SEO stands for Search Engine Optimization.  It is the process of both increasing the quality and quantity of website traffic through organic (non-paid) search engine results. It is learning to …

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