SEO

Online Reputation Management Myths

The 5 Biggest Myths About Online Reputation Management: Debunked!

Small business owners often wonder if online reputation management (ORM) is worth the time and effort. After all, it seems like a lot of work to try to control what people say about your business on the internet. But ORM is not only worth the time and effort, it’s essential for any business that wants …

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SEO vs Social Media graphics

SEO vs. Social Media – Which One Should You Focus On First?

There are many considerations for any business when it comes to choosing how they want to market their company. One of the most important is whether or not you should invest in SEO (search engine optimization) or social media marketing. This article will discuss which one you should focus on first and why, as well …

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What exactly is content marketing? What are the benefits of content marketing. We've defined content marketing.

What Exactly Is Content Marketing and What are the Benefits?

Let’ discuss what exactly is content marketing and why every business needs to utilize it. We’ll also talk about how to create engaging content for your brand, as well as setting goals for a successful campaign. Lastly, we’ll go over the benefits of using this strategy in your overall digital marketing roadmap. What Exactly is …

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What is a website audit

What Is A Website Audit and Why Do I Need One?

You might be surprised at what a site audit reveals about your website… Saying the internet is a busy place is an understatement.  As of December 2021,  there are over 1.9 billion websites on the Internet and it continues to climb higher. With all of these websites competing to stay relevant with the search engines, …

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What is local search engine optimization and why does it matter

What Is Local Search Engine Optimization and Why Does It Matter?

The general consensus among marketers is clear. While 86 percent of them believe that their goals are harder to accomplish during the ongoing pandemic, the majority also agree that search engine optimization can help make their tasks a little easier. However, small businesses will benefit from taking the extra, more specific step toward local search engine optimization. This article examines the concept of …

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